[PDF.40tw] Crisis Management at the Speed of the Internet: Trend Report

Crisis Management at the Speed of the Internet: Trend Report

[PDF.yw45] Crisis Management at the Speed of the Internet: Trend Report

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 | #14640988 in Books |  2013-04-12 |  2013-03-29 | Original language:English | PDF # 1 |  9.00 x.9 x6.00l,.15 | File type: PDF | 36 pages

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||About the Author|Bob Hayes has more than 25 years of experience developing security programs and providing security services for corporations, including eight years as the CSO at Georgia Pacific and nine years as security operations manager at 3M. His security e

Crisis Management at the Speed of the Internet provides security executives and practitioners with an overview of the potentially harmful impact of social media communication on corporate reputation. Within minutes, the online consumer community can propel a company into an image crisis, brand damage, and a financial disaster―even if the viral information isn’t factual. It is critical that an organization respond quickly and decisively to crises in onli...

You can specify the type of files you want, for your device.Crisis Management at the Speed of the Internet: Trend Report   |  Bob Hayes, Kathleen Kotwica PhD. A good, fresh read, highly recommended.

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