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eCommerce: Formulation of Strategy

Robert Plant




[PDF.yd89] eCommerce: Formulation of Strategy

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 | #3380490 in Books |  2000-07-08 | Original language:English | PDF # 1 |  9.10 x.90 x6.90l,1.41 | File type: PDF | 368 pages

||0 of 0 people found the following review helpful.| Five Stars|By lersak|good|3 of 3 people found the following review helpful.| Great book to read when starting an ECommerce site.|By IVFarmboy|This book is very informative on starting an ECommerce site. I especially like the instruction it gives on PLANNING the website and strategy beforehand. The book also discusses the impo| ||"An excellent primer for executives, business strategists, and CIOs."— Bob Clinton, Director, Internet Business Group, Motorola, Inc. | | |"Do not fool yourself. The Internet is global. eCommerce: Formulation of Strategy is the first book I've

*Build a balanced, integrated strategy for eCommerce leadership! *Brand, technology, service, market, development strategies, and beyond *A boardroom guide to the latest trends in eCommerce technology *Based on research at more than 40 leading eCommerce organizations The senior executives guide to e-strategy formulation, development, and execution In this book, global eCommerce expert Dr. Robert Plant cuts through the technobabble to present the first balanced, integrate...

You easily download any file type for your device.eCommerce: Formulation of Strategy   |  Robert Plant. A good, fresh read, highly recommended.

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