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Essential Business Tactics for the Net (Mecklermedia)

Larry Chase, Nancy C. Hanger




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 | #10571899 in Books |  1998-05-22 | Original language:English | PDF # 1 |  9.74 x.70 x7.44l, | File type: PDF | 320 pages

||1 of 2 people found the following review helpful.| Easy to read, common sense information to increase profits!|By A Customer|I just received Larry Chase's book! Thank you is not enough but - Thank You Larry Chase!
There are so many web sites and books on web marketing but this is the "Essential" guide. If all of our web customers would read this we would not have to explain how business is done on the Internet!
I th|.com |This book gives businesspeople the know-how they need to do business on the Net. Author Larry Chase divides the book into two parts: one for using the Net within your business and the other for marketing it on the Net. Chase shares his extensive experienc

"Chase successfully demonstrates which traditional marketing strategies apply to the Net and where the new thinking begins." -David S. Klein Associate Publisher/Editor, Advertising Age

From the nation's #1 Internet business expert: how to work faster, cheaper, and smarter inside your company, while implementing strategic marketing tactics outside your company.

The founder of the first online ad agency, Larry Chase was developing successful Inter...

You can specify the type of files you want, for your gadget.Essential Business Tactics for the Net (Mecklermedia)   |  Larry Chase, Nancy C. Hanger.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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