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Implementing E-Commerce Strategies: A Guide to Corporate Success after the Dot.Com Bust

Marc J. Epstein




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 | #4443546 in Books |  2004-08-30 | Original language:English | PDF # 1 |  9.21 x.56 x6.14l,1.07 | File type: PDF | 224 pages

||0 of 0 people found the following review helpful.| Great basic framework Information|By Fung Oi Wan Irene|If you want basic concept and want to start your eBusiness, this bring overall insight. And the 2nd books come very new and really a surprise.|3 of 3 people found the following review helpful.| very little hype|By W Boudville|E-commerce is getting its second wind. Epstein| |"Epstein reviews the conceptual and practical lessons learned over the past decade from e-commerce ventures and applies them to today's business environment. After the Internet bubble burst, solid models emerged in nearly every business sector, and companies i

After a decade of treating the topic of e-commerce with awe and confusion, we can now step back and analyze the subject more objectively. From launching an electronic storefront to managing complex supply chain operations, most companies have ventured into e-commerce; but even the best-run bricks-and-mortar enterprises have run into snags in the virtual world. Even mighty Wal-Mart, for example, took its website through several redesigns and sales strategies, and Borde...

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