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Internet Business Models and Strategies: Text and Cases

Allan Afuah, Christopher L. Tucci, Christopher Tucci




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 | #3469593 in Books |  2002-08-14 | Original language:English | PDF # 1 |  9.10 x.77 x7.40l, | File type: PDF | 496 pages

||55 of 56 people found the following review helpful.| Internet Busines Models and Strategies Review|By Katryna Johnson|In June I requested an Advanced copy of Internet Business Models and Strategies by Afuah and Tucci (McGraw-Hill) in order to review it for my E-Commerce and Entrepreneurship class. After having read many books on the subject matter, I was delighted to find this book and have decided to adopt it for my course

Afuah and Tucci’s Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in the face of the Internet. In the first part of the text, Afuah and Tucci explore the concepts on which Internet models rest. The second part offers cases of both Internet firms and Brick and Mortar companies that m...

You easily download any file type for your device.Internet Business Models and Strategies: Text and Cases   |  Allan Afuah, Christopher L. Tucci, Christopher Tucci. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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