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Now or Never: How Companies Must Change Today to Win the Battle for the Internet Consumers

Mary Mosahl




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 | #11331937 in Books |  2002-04 | Original language:English | File type: PDF | 272 pages

||About the Author|Mary Modahl is an internationally regarded consultant on Internet strategy and electronic commerce and is an influential and often quoted analyst. She has been profiled in the Wall Street Journal and Wired magazine and has appeared as a guest on

"Now or Never" is about reaching consumers - internet consumers - and the vision and strategies required to ensure existing companies will continue to thrive and succed in the years ahead. The dot.com crash may have removed large numbers of start-up enterprises, but it has not diminished the ever-growing number of consumers spending money on the Internet. Consumers are moving to on-line purchasing - but in consumer-time rather than dot.com-time; a transition that may tak...

You easily download any file type for your device.Now or Never: How Companies Must Change Today to Win the Battle for the Internet Consumers   |  Mary Mosahl. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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