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Social Media and Public Relations: Fake Friends and Powerful Publics (Routledge New Directions in Public Relations & Communication Research)

Judy Motion, Robert L. Heath, Shirley Leitch




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 | #3259107 in Books |  2015-11-24 | Original language:English | PDF # 1 |  9.21 x.56 x6.14l,.0 | File type: PDF | 234 pages

||0 of 1 people found the following review helpful.| Five Stars|By Customer|I Love it| ||'Motion, Heath, and Leitch have done excellent work in the past and this is no exception. The area of social media and public relations has long needed an authoritative and critical text and Social Media and Public Relations fills that void.'

Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a dark art that spins (or tweets) self-interested variations of the truth for credulous audiences? Or does the full glare of the internet and the increasing expectations of powerful publics motivate it to more honestly engage to serve the public interest?

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You can specify the type of files you want, for your gadget.Social Media and Public Relations: Fake Friends and Powerful Publics (Routledge New Directions in Public Relations & Communication Research)   |  Judy Motion, Robert L. Heath, Shirley Leitch. I was recommended this book by a dear friend of mine.

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