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Software Rules: How the Next Generation of Enterprise Applications Will Increase Strategic Effectiveness

Mark Barrenechea




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 | #4437582 in Books |  2002-02-25 | Original language:English | PDF # 1 |  9.10 x.94 x6.30l,1.14 | File type: PDF | 256 pages

||5 of 15 people found the following review helpful.| Get Back to Work and Quit Writing These Books|By Larry E|I told you in yesterday's staff meeting to quit writing these books and get back to work. I knew I should have kept Ray around to keep everyone in line. You know that I love you baby. Keep up the good work and let's beat those SAP guys.|From the Back Cover||An Easy-to-Implement Roadmap for Integrating Your Company's Internal and External E-Business Capabilities |In today's unbridled rush to achieve competitive advantage, the research, development, and marketing of user-friendly and integ

A top industry executive explains total software integration and how it holds the key to market leadership

To achieve fast, agile, and diverse responsiveness to today's ever shifting business needs, executives need to successfully implement strategic decisions based more on reality rather than rhetoric.

In Software Rules, Oracle senior executive Mark Barrenechea describes for business readers how, over the next few years, the total integrat...

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