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The Economics of E-Commerce: A Strategic Guide to Understanding and Designing the Online Marketplace

Nir Vulkan




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 | #2187030 in Books |  Princeton University Press |  2003-03-30 | Original language:English | PDF # 1 |  9.62 x.82 x6.48l,1.13 | File type: PDF | 240 pages

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||From Publishers Weekly|Picture the Internet-to-be as a vast bazaar where all the buyers and sellers are intelligent software agents. Naturally, these hustlers of the virtual marketplace will need economists to help them optimize their strategies, and that's wher

Despite the recent misfortunes of many dotcoms, e-commerce will have major and lasting effects on economic activity. But the rise and fall in the valuations of the first wave of e-commerce companies show that vague promises of distant profits are insufficient. Only business models based on sound economic propositions will survive. This book provides professionals, investors, and MBA students the tools they need to evaluate the wide range of actual and potential e-comm...

You can specify the type of files you want, for your device.The Economics of E-Commerce: A Strategic Guide to Understanding and Designing the Online Marketplace   |  Nir Vulkan.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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