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WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace

Sean Moffitt, Mike Dover, Don Tapscott




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 | #2184986 in Books |  Sean Moffitt |  2010-12-29 | Original language:English | PDF # 1 |  9.20 x1.20 x6.40l,1.35 | File type: PDF | 336 pages

 | Wikibrands

||0 of 0 people found the following review helpful.| Wikibrands - Good Read!|By Fuller|"Wikibrands: Reinventing Your Company in a Customer Driven Marketplace" written by Sean Moffit and Mike Dover is a good book. The bottom line is good business is good business, err regardless of the scale or sector it deliverers its services to. If you are thoughtful and listen to the market and your customers you will be able to engage them in|From Publishers Weekly|Moffitt, president of a communications company, and Dover, founding principal partner of New Paradigm, an IT strategy think tank, point to wiki brands--organizations, products, and services that maximize social collaboration to drive busin

REINVENTING YOUR COMPANY IN A CUSTOMER-DRIVEN MARKETPLACE

FOREWORD BY DON TAPSCOTT, Bestselling author of Wikinomics

"A must-read for business leaders, managers, and just about anyone who wants to recognize and tap into the incredible creative energy of customers and stakeholders." -- Richard Florida, bestselling author of The Rise of the Creative Class

"Marketers should follow the course laid out by Sean Moffitt and Mike Dover, whic...

You easily download any file type for your device.WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace   |  Sean Moffitt, Mike Dover, Don Tapscott. Just read it with an open mind because none of us really know.

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