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The Librarian's Nitty Gritty Guide to Content Marketing

Laura Solomon




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 | #1881834 in Books |  Solomon Laura |  2016-04-25 | Original language:English |  9.02 x.27 x5.98l, | File type: PDF | 128 pages

 | The Librarian s Nitty Gritty Guide to Content Marketing

||1 of 1 people found the following review helpful.| Informative and interesting|By StephTheBookworm|Extremely informative and easy to read with actionable steps and ideas. Short and to the point, this was a quick read and more interesting than I expected. It will absolutely change how I use social media and create content for the library and even for my personal blog. Even though this book is targeted specifically to librarians,| |"Should be considered a core addition of 'in-house' library staff collections for community, corporate, governmental, academic, and NGO library collections." --Library Bookwatch

"Busy professionals will appreciate its succinct and to-the-point style

What is content marketing? Simply put, it's the most effective way to increase your value to customers. When you deliver content that library users find useful and relevant, you give a compelling answer to their question, What's in it for me? Author of the best-selling book The Librarian's Nitty-Gritty Guide to Social Media, Solomon speaks directly to public relations personnel, web librarians, and other staff responsible for the library's online presence. ...

You easily download any file type for your device.The Librarian's Nitty Gritty Guide to Content Marketing   |  Laura Solomon. Just read it with an open mind because none of us really know.

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